| | Small Business E-commerce Web Site Design & Hosting | Growing your business in today’s competitive marketplace requires new and innovative ways to reach out and touch your customers and prospects. ViTony Graphics is a Wilmington, MA Web Site Design Company that specializes in developing e-commerce websites that enable our clients to market and manage their products 24 hours a day, seven days a week. Your website has the ability to accept Visa®, MasterCard®, and American Express® payments for your products and services on line. If you need to establish a merchant account MA WebCenters can assist you with setting up an account in 3 easy steps. Please call for more information 781-937-3531.
| E-commerce Web Sites - Sell Products On-line 24/7
Your new Web site provides you with access to all of the components necessary to start selling your product or service on line: a merchant account, a fully customizable product catalog, a virtual shopping cart, advanced pricing features, shipping, handling and tax rules, payment options, inventory tracking, and order processing features.
On-line Shopping Cart & Customizable Product Catalog
Every site includes tools that give you the ability to create an extensive on line catalog capable of displaying thousands of items, with fully customizable pages that can be modified to create the look and feel you want your business to project. More than just a listing of products, your on line catalog offers a wide range of extra features: functional image support, product categories and divisions, product descriptions, discount coding, custom shipping methods, handling charges with basic and premium options, tax methods and more.
| Automatic E-commerce Product Thumbnail Creator
When you start uploading product images to your on line catalog, all of your images will be automatically reduced to thumbnail-sized pictures ideal for displaying your merchandise. Regardless of the original size, all of the thumbnail images on your site will have the same width, while maintaining the original aspect ratio, resulting in a professional, well-designed look for your product catalog pages.
| Integrated Product Catalog Upload Feature
Uploading or refreshing images in your on line product catalog can be a very time-consuming process, especially when you’ve got thousands of products in your catalog! With our rapid upload feature, you’ll be able to quickly update your catalog by adding new products or changing existing images as often as you want.
| Order Exporting - Download Orders
If you’re already using accounting software to process orders, you’ll love the order exporting tool inside the e-commerce package! This useful feature streamlines order processing by automatically generating invoices and downloading orders directly into your accounting software each time a customer makes a purchase on your Website.
| Multiple Billing Options - Visa® MasterCard® American Express®
Our versatile e-commerce system is designed to give you a variety of options for processing on line orders. You can process credit cards and e-checks on line in real time, you can choose to have orders sent to you by e-mail, or you can even receive batched order reports by fax on a daily basis. Regardless of which payment and billing options you enable on your Web site, you can be confident that all of your transactions are safe and secure on our SSL-encrypted network.
| E-commerce Website Inventory Management Tools
The inventory management tools in your administrative section let you synchronize your actual product inventory with the inventory displayed in your on line catalog. Your Website will be able to let customers know whether or not an item is currently in stock, and advanced inventory features allow you to accept or reject orders on out of stock items.
| Merchant Services Terms and Definitions
CA (Certificate Authority)
The organization that verifies Web site information and provides encrypted certificates for use in SSL transactions on the Internet. Two of the most popular Certificate Authorities are Thawte and Verisign. WebCenters Secure Servers use Verisign.
Certificate
A digital signature that contains information about your company and is used to encrypt sensitive data sent between Web browsers and Web sites. A certificate is obtained from a Certificate Authority.
CGI (Common Gateway Interface) programming
A method to write programs that process information passed to and from a Web site. CGI scripts reside on the server (computer) along with the Web server software. These scripts are often written in Perl but may be written in any language. They are generally placed in your cgi-bin directory and run as a result of input from a Web page form. A CGI script might process the input from a Web page form and act on it accordingly; sending credit card numbers off to a credit card gateway for verification, for example. Instead of custom programming, many people opt for pre-packaged solutions, such as Webcenter on line catalog, which perform the same function.
Gateway (LinkPoint, Cybercash, Authorize.net)
A gateway forwards information received on the Internet to a Merchant Processor using dedicated, leased connections not accessible from the Internet. The gateway accepts connections from your Web site using an encryption scheme (separate from SSL) and returns results of transactions to your Web site. The gateway charges the Merchant Processor who in turn sells their services to Web merchants. The LinkPoint® API is part of the solution through Cardservice International. The LinkPoint API is implemented through Miva Merchant, thus preventing the need for "C" programming knowledge.
Merchant Processor
A company whose purpose is to submit credit card information to credit card institutions. The Merchant Processor is responsible for payment resolution between a customer and a merchant when a credit card is used by the customer. The Merchant Processor initiates the transfer of funds between a credit card institution and the merchant's bank account. The merchant must establish an account with a Merchant Processor in order to process credit cards. The Merchant Processor reviews business information including credit information and the stability of the business.
Not all businesses are accepted by Merchant Processors. Many Merchant Processors are unwilling to accept credit card traffic generated from the Internet.
MA Webcenter has established a relationship with CardService International to allow Webcenter customers to initiate the sign up procedure on line and receive a discount on setup costs. Fees may include a setup fee, a percentage of monthly charge revenue and a minimum monthly fee. The gateway fee is included in these fees by the Merchant Processor.
SSL (Secure Socket Layer)
The secure communication method used between Web browsers and Web servers to ensure privacy of data transfers.
Web Server
A Web server reads files from your directory and delivers the information to Web browsers for display. A secure Web server also establishes encrypted communication between a Web browser and your Web site. Webcenter uses the Apache Mod_SSL Secure Server to deliver state-of-the-art security for your data. |
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